Wio Bank and Kibsons partner to strengthen UAE food supply chains
Abu Dhabi, UAE – March 1, 2026
Wio Bank PJSC announced a partnership with UAE retailer Kibsons to provide supply chain finance solutions and 10% cashback rewards for grocery shoppers. The deal will improve Kibsons’ liquidity, supplier payments, and scale operations while offering Wio customers up to AED 2,500 cashback on grocery purchases until April 30, 2026.
Partnership specifics
Wio Bank delivers tailored supply chain finance to Kibsons, enhancing cash-flow visibility and enabling smoother vendor payments without disrupting the existing ecosystem. Kibsons has integrated wider group accounts with Wio Business as a foundation for long-term collaboration.
Consumer rewards include 10% cashback for Wio Personal account holders using their cards at Kibsons, capped at AED 2,500 per customer, valid until April 30, 2026. Transaction volumes were not disclosed.
Stakeholder perspectives
“Kibsons is a trusted, homegrown brand that sits at the heart of how households across the UAE access fresh food. By supporting their supply chain and vendor ecosystem with flexible financing, we’re helping strengthen a real economy network that millions rely on every day. At the same time, our cashback offer gives customers a simple, meaningful way to save on essential spending – reinforcing our mission to embed financial value into the moments that matter in people’s daily lives.”
— Prateek Vahie, Chief Commercial Officer at Wio Bank PJSC
Why it matters: This positions Wio to embed finance in essential retail ecosystems.
“Wio’s supply chain finance strengthens our operations and vendor ecosystem, enabling us to scale efficiently while maintaining the quality households expect. At the same time, the 10% cashback offers a practical, meaningful perk on weekly grocery spend.”
— Halima Jumani, CEO at Kibsons
Why it matters: This enables Kibsons to compete in UAE’s competitive e-grocery market.
Industry context
UAE fintechs like Wio are advancing embedded finance by integrating banking into retail and supply chains. Given the UAE’s reliance on food imports, such partnerships bolster resilience against global disruptions. The Abu Dhabi-based Wio’s rewards program aligns with consumer trends toward cashback in daily spending categories.
Outlook
This partnership promises enhanced food supply chain efficiency and consumer benefits, paving the way for broader fintech adoption in MENA retail. Expect deeper integrations ahead, supporting UAE’s digital economy goals.
Sources: The Fintech Times, Executive Bulletin, Wio Bank
