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Organic Juice Maker Suja Files for US IPO Showing Rising Sales

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Suja Life files for US IPO showing 26% revenue growth to $326.6 million

Oceanside, California – April 10, 2026

Suja Life Inc., an Oceanside, California-based maker of organic cold-pressed juices, filed confidentially for a US initial public offering on April 10, 2026. The filing reveals 26% revenue growth to $326.6 million for the fiscal year ended December 2025, despite a net loss of $23.3 million.

Financial Performance

Suja disclosed revenue of $326.6 million in its fiscal year ended December 2025, up 26% from $258.9 million the prior year. Net loss widened to $23.3 million from $20.8 million in the previous fiscal year. The company holds approximately 47% share of the US cold-pressed juice market.

Earlier reports indicated Suja pursuing a $1 billion valuation through a dual IPO and M&A process. The company operates multiple brands including Suja Organic, Vive Organic, and Slice Soda, and is backed by investors including Paine Schwartz Partners.

Industry Context

The filing comes amid growing demand for organic and functional beverages in the US market, which exceeds $55 billion. Suja’s public debut signals investor confidence in premium wellness drinks, even with ongoing losses typical in high-growth consumer sectors. The company’s revenue momentum positions it to compete against established players including Naked, Evolution Fresh, and Bolthouse Farms.

The organic beverage category has experienced sustained growth as consumers increasingly prioritize health-conscious options and clean-label products. Suja’s market-leading position in cold-pressed juices, combined with expansion into low-sugar sodas and wellness shots, demonstrates diversification within the functional beverage segment.

Conclusion

Suja’s public debut could value the company near $1 billion, potentially enabling scaled distribution and product innovation across its portfolio. The IPO process will continue with S-1 filing updates and investor roadshow details in the coming months.

Sources: Bloomberg, TradingView, Axios

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