{"id":12763,"date":"2025-07-14T07:00:44","date_gmt":"2025-07-14T07:00:44","guid":{"rendered":"https:\/\/fintechnews.ae\/?p=26850"},"modified":"2025-07-14T07:00:44","modified_gmt":"2025-07-14T07:00:44","slug":"tiktok-and-visa-partner-to-support-uae-smbs-with-digital-ad-credits","status":"publish","type":"post","link":"https:\/\/mena-fintech.org\/demo\/tiktok-and-visa-partner-to-support-uae-smbs-with-digital-ad-credits\/","title":{"rendered":"TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits"},"content":{"rendered":"

TikTok and Visa<\/a> have announced a strategic partnership aimed at supporting SMBs across the UAE by offering access to digital tools, resources, and incentives.<\/p>\n

From 1 July 2025, SMBs that spend at least US$250 on a TikTok campaign using a Visa Commercial card will receive US$150 in TikTok Ad Credits.<\/p>\n

This offer is only available to first-time users of TikTok Ads Manager and runs until 30 September 2025.<\/p>\n

In addition to the advertising credit, eligible businesses will also have access to resources such as TikTok masterclasses, Q&A sessions with TikTok experts, and the “Grow with TikTok Resource Hub”.<\/p>\n

As part of the offer, the first three businesses to sign up will receive a complimentary creator-produced advert.<\/p>\n

\"Joanne
Joanne Chehab<\/figcaption><\/figure>\n
\n

\u201cSMBs are the heart of the UAE\u2019s economy, and we are committed to helping them thrive in the digital era,\u201d<\/p>\n<\/blockquote>\n

said Joanne Chehab, Head of Business Partnerships, Global Business Solutions, MENA, TikTok.<\/p>\n

\n

\u201cThis collaboration with Visa provides SMBs with not just financial incentives, but also the knowledge and tools they need to show up authentically and creatively on TikTok. It aligns perfectly with the UAE\u2019s vision to foster innovation, entrepreneurship, and digital growth.\u201d<\/p>\n<\/blockquote>\n

The initiative is designed to make it easier for smaller businesses to reach audiences online and take advantage of digital marketing opportunities.<\/p>\n

It also aligns with wider national efforts to promote innovation and economic diversification.<\/p>\n

\"Salima
Salima Gutieva<\/figcaption><\/figure>\n
\n

“Visa is proud to support SMBs; an essential driver of economic resilience and innovation in the UAE,”<\/p>\n<\/blockquote>\n

said Salima Gutieva, Visa\u2019s Vice President and Country Manager for the UAE.<\/p>\n

\n

\u201cThrough our collaboration with TikTok, we are enabling businesses to access new customers not only through digital marketing but also equipping them with the skills needed to succeed. This initiative reflects our ongoing commitment to empowering entrepreneurs as part of the UAE\u2019s digital transformation agenda.\u201d<\/p>\n<\/blockquote>\n

By combining Visa\u2019s payment infrastructure with TikTok\u2019s reach and creative tools, the partnership aims to bridge the gap between financial access and digital engagement for businesses operating in an increasingly digital-fir+st economy.<\/p>\n

 <\/p>\n

Featured image credit: Edited by Fintech News Middle East, based on image by vwalakte<\/a> via Freepik
\n<\/em><\/p>\n

The post TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits<\/a> appeared first on Fintechnews Middle East<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

TikTok and Visa have announced a strategic partnership aimed at supporting SMBs across the UAE by offering access to digital tools, resources, and incentives. From 1 July 2025, SMBs that spend at least US$250 on a TikTok campaign using a Visa Commercial card will receive US$150 in TikTok Ad Credits. This offer is only available […]<\/p>\n

The post TikTok and Visa Partner to Support UAE SMBs with Digital Ad Credits<\/a> appeared first on Fintechnews Middle East<\/a>.<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[175,206,314,181],"tags":[],"class_list":["post-12763","post","type-post","status-publish","format-standard","hentry","category-abu-dhabi","category-dubai","category-tiktok","category-visa"],"_links":{"self":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12763","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/comments?post=12763"}],"version-history":[{"count":2,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12763\/revisions"}],"predecessor-version":[{"id":12780,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12763\/revisions\/12780"}],"wp:attachment":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/media?parent=12763"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/categories?post=12763"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/tags?post=12763"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}