{"id":12687,"date":"2025-06-10T03:22:41","date_gmt":"2025-06-10T03:22:41","guid":{"rendered":"https:\/\/fintechnews.ae\/?p=26503"},"modified":"2025-06-10T03:22:41","modified_gmt":"2025-06-10T03:22:41","slug":"meedaf-and-brinks-partner-to-enhance-cash-and-atm-services-in-uae","status":"publish","type":"post","link":"https:\/\/mena-fintech.org\/demo\/meedaf-and-brinks-partner-to-enhance-cash-and-atm-services-in-uae\/","title":{"rendered":"Meedaf and Brink\u2019s Partner to Enhance Cash and ATM Services in UAE"},"content":{"rendered":"

Meedaf, a financial services entity licensed by the Abu Dhabi Global Market (ADGM) and launched in April 2025, has entered into a strategic joint venture with Brink\u2019s, a global provider of cash and valuables management, digital retail solutions, and ATM managed services.<\/p>\n

The partnership aims to strengthen the cash management and ATM services landscape in the UAE by improving efficiency, security, and operational standards.<\/p>\n

This marks the first strategic partnership under the Meedaf platform and will offer financial institutions access to Brink\u2019s global infrastructure, technologies, and operational experience.<\/p>\n

The venture will provide integrated services that include cash-in-transit, money processing, ATM management, and digital retail solutions such as deposit machines, cash recyclers, and kiosks.<\/p>\n

The initiative also aims to reduce costs and enhance operational performance across the cash handling ecosystem by incorporating advanced technologies.<\/p>\n

Brink\u2019s brings extensive international experience in managing large-scale operations, supported by proprietary systems for route optimisation, crew deployment, and cash centre performance.<\/p>\n

These systems will be integrated into Meedaf\u2019s regional operations to help financial institutions simplify processes and achieve greater consistency.<\/p>\n

Meedaf\u2019s local expertise is expected to play a key role in implementing these technologies and capabilities in a way that addresses the unique needs of the UAE market.<\/p>\n

Eng. Abdulla Abdul Aziz AlShamsi, Managing Director and CEO at Meedaf, said:<\/p>\n

\"Eng.
Eng. Abdulla Abdul Aziz AlShamsi<\/figcaption><\/figure>\n
\n

\u201cBy harnessing Brink\u2019s unparalleled global expertise in cash management, we are poised to deliver exceptional operational efficiency and security to financial institutions across our region. This collaboration represents a pivotal stride towards realising our vision of a more agile and resilient financial ecosystem.”<\/p>\n<\/blockquote>\n

Nader Antar, EVP and President, Brink\u2019s IMEA and APAC and Brink\u2019s Global Services, commented:<\/p>\n

\"Nader
Nader Antar<\/figcaption><\/figure>\n
\n

\u201cBy providing a competitive value proposition, superior services and solutions that bridge physical and digital commerce, we will set a new standard in the UAE market for cash management, digital retail solutions and ATM management services.\u201d<\/p>\n<\/blockquote>\n

The venture will initially launch in the UAE, with plans to expand into key markets across the Gulf Cooperation Council (GCC) region.<\/p>\n

 <\/p>\n

Featured image credit: Meedaf<\/a><\/em><\/p>\n

The post Meedaf and Brink\u2019s Partner to Enhance Cash and ATM Services in UAE<\/a> appeared first on Fintechnews Middle East<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"

Meedaf, a financial services entity licensed by the Abu Dhabi Global Market (ADGM) and launched in April 2025, has entered into a strategic joint venture with Brink\u2019s, a global provider of cash and valuables management, digital retail solutions, and ATM managed services. The partnership aims to strengthen the cash management and ATM services landscape in […]<\/p>\n

The post Meedaf and Brink\u2019s Partner to Enhance Cash and ATM Services in UAE<\/a> appeared first on Fintechnews Middle East<\/a>.<\/p>\n","protected":false},"author":15,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[175,282,206,283],"tags":[],"class_list":["post-12687","post","type-post","status-publish","format-standard","hentry","category-abu-dhabi","category-brinks","category-dubai","category-meedaf"],"_links":{"self":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12687","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/users\/15"}],"replies":[{"embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/comments?post=12687"}],"version-history":[{"count":1,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12687\/revisions"}],"predecessor-version":[{"id":12688,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/posts\/12687\/revisions\/12688"}],"wp:attachment":[{"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/media?parent=12687"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/categories?post=12687"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/mena-fintech.org\/demo\/wp-json\/wp\/v2\/tags?post=12687"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}